Privacy Policy

Last Updated: 15th January 2026

At Eastern Flooring Specialists, we are committed to protecting and respecting your privacy. This policy explains when and why we collect personal information, how we use it, and how we keep it secure.

1. Who We Are

Eastern Flooring Specialists is a lead generation and marketing service that connects residential and commercial customers with professional flooring installers in Newmarket and the surrounding areas. For the purposes of the UK GDPR, we are the ‘Data Controller’ of the personal data you provide to us.

Contact Details:

2. Information We Collect

We may collect and process the following data about you:

  • Contact Information: Name, residential or business address, email address, and phone number.
  • Project Details: Information about your flooring requirements, room measurements, subfloor conditions, and preferred materials.
  • Technical Data: Your IP address and browsing behaviour on our website (via cookies) to help us improve our service.

3. How We Use Your Information

We use your information for the following “Lawful Bases” under the UK GDPR:

  • Performance of a Contract: To fulfill your request for a quote by connecting you with a relevant flooring specialist in our network.
  • Legal Obligation: To maintain records for tax, health and safety, and regulatory compliance.
  • Legitimate Interests: To follow up on enquiries, request feedback on the service provided by our partners, and improve our website performance.

4. How We Share Your Information

To provide you with the quote you requested, we act as an intermediary to connect you with a local expert. We share your information with:

  • Trusted Service Partners: We pass your contact details and project requirements to a selected professional flooring company in our network. They will contact you directly to arrange your site visit and provide your quote.
  • Professional Advisers: Accountants or legal teams if required for business operations.
  • Law Enforcement: Only if required by law to prevent fraud or as part of a regulatory audit.

5. Data Security and Retention

We take security seriously and use appropriate technical measures to protect your data. We only keep your personal data for as long as is necessary to fulfil the purposes we collected it for, including any legal or reporting requirements (typically 6 years for tax purposes).

6. Your Legal Rights

Under the UK GDPR, you have the following rights:

  • The right to access: You can request a copy of the data we hold about you.
  • The right to rectification: You can ask us to correct inaccurate information.
  • The right to erasure: You can ask us to delete your data (where we don’t have a legal obligation to keep it).
  • The right to object: You can object to us using your data for marketing.

To exercise these rights, please contact us using the details above.

7. How to Complain

If you have concerns about how we use your data, please contact us first. If you remain dissatisfied, you have the right to complain to the Information Commissioner’s Office (ICO) at www.ico.org.uk.